Last week, the city of Basel was home to the world's largest annual watch trade show. Regarded as a tri-national city, as the Swiss city of approximately 170,000 borders both France and Germany, Basel saw an influx of some 90,000 visitors made up of press, buyers, brand representatives, staff, suppliers and all-around watch connoisseurs. Bouncing mainly between halls one and two, the difference in atmosphere of the two venues was quickly felt as hall one was reserved for the larger, multi-millio...
Last week, the city of Basel was home to the world's largest annual watch trade show. Regarded as a tri-national city, as the Swiss city of approximately 170,000 borders both France and Germany, Basel saw an influx of some 90,000 visitors made up of press, buyers, brand representatives, staff, suppliers and all-around watch connoisseurs. Bouncing mainly between halls one and two, the difference in atmosphere of the two venues was quickly felt as hall one was reserved for the larger, multi-millio...
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